As Chief Operating Officer for Zedsen, Mike is responsible for delivering on Zedsen’s strategic priorities. Prior to his COO role, Mike built his impressive portfolio of work in digital transformation, product, design, technology, innovation, advertising, branding, production, and agile product development; holding several key product, design and technology positions with global brands such as Google and Just Eat. Alongside his success in working with clients, Mike led the growth of two digital and product studios, achieving amazing results including being ranked highly within Deloitte Fast 50 technology companies 3 years running for rehabstudio. Mike believes the best work is delivered through nurturing diverse high performing teams using modern team structures and practices. At Zedsen, Mike is committed to empowering his team to deliver products that allow consumers to take ownership of their health for better health outcomes.